Red Ribbon Week: Campaign 2015

RRW 2015-07Red Ribbon Week is nationally recognized and celebrated as a symbol of support for efforts to reduce drug use through youth prevention and education programs. By wearing a red ribbon during the last week in October, individuals demonstrate their opposition to illegal drugs and illustrate their dedication to living drug free and fighting against illegal drug use. This year’s theme is designed to encourage students to think about the risks associated with gambling and gaming, as well as drug and alcohol use.

The 2015 campaign will run from October 26-30, and the Council on Chemical Abuse (COCA) once again sponsored the campaign by providing red ribbons to all Berks County schools. Last year, the Council distributed 46,000 ribbons and all the school districts in Berks County participated! We are hoping for the same participation this year.

For more information please contact Jennifer, Prevention Specialist, at (610) 376-8669 Ext. 122, jkaucher@cocaberks.org

Learn more about the Red Ribbon Week Campaign.

CLICK HERE to download the Elementary School Teacher’s Guide

CLICK HERE to download the Middle/High School Teacher’s Guide

PSA’s for Middle/High School students

Visit the national campaign website for additional information about Red Ribbon Week.


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